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Ranchers.net
I've got an idea on COOL that I think should give everybody what they want: I say we set up a V-COOL system with mandatory labeling. Every package of meat will have a country of origin space on the label. Those who think they have something to gain can put the country or origin (born, raised, slaughtered) in the spot and will be subfect to verification. Those who think COOL is needless would simply put "UNKNOWN" and would have less tracking requirements as well.