I guess this is where my opinions might start an argument, but I have long held that cow size is highly overated. I have run big white cows for years, and always had some baldies mixed in. They did a great job, and certainly I have a place for them. What I have observed is that given the same feed and conditions, a 1100 Lb BWF performs no better than a 1400 lb Char. The thing is the smaller cattle were never first to calve, and often the baldies were on average later than the big cows. If they are more efficient, why would they not be first to calve each year? Feed efficiency is the issue, as this article points out. I bit into the "moderate" frame deal, and was dissappointed in the results. Weaning weight dropped with cow size, but feed still dissappeared at the same rate. Some cattle, like the Charolais, are supposed to be big cattle. I started picking heifers like I used to.........the big pretty, easy keeprs. They raise big pretty calves. I like big, smooth, meaty bulls. I am not a fan of the camel types. I know a lot of mighty good cattlemen disagree with me, and they are still mighty good cattlemen in my book, we just disagree on this issue. I like to have my Charolais weighing 1400 when the calf comes off. Edit: I would prefer a 1250 baldie to the 1100 pounder also! And thats just the way I see it.