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NCBA - Allied Industry Council Membership Benefits

M

Mike

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Joined
Feb 10, 2005
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Location
Montgomery, Al
Gold Level Member

Those companies that reach a total annual contribution level of $100,000.00 (including Allied Industry dues, sponsorships, advertising, and trade show) will be considered a Gold Level AIC Company.

-In addition to the general AIC benefits, Gold Level companies will receive:

A seat on NCBA's Allied Industry Council.

As a group, the Allied Industry Council will be eligible for a number of board and committee seats based upon total investment by Allied Industry Council members. Council members have the opportunity to vote for the AIC reps to serve on the NCBA Board and Committees.

As a group, the Allied Industry Council may appoint one representative to serve as an ex-officio member of the NCBA Executive Committee.

MRJ wrote: Re. your claims that "every one of them (packers) actually gets a seat (on the NCBA BOD) for $100,000.00 Gold Club "donation", where is your proof of that statement found? I believe that is either a serious error, or an outright lie on your part.
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Looks like what we have here is a failure to communicate. You could both be considered wrong or right.

Gold Club members at NCBA come together at the Allied Industry Committee level for their investment. That doesn't mean that all packers get a board seat. The committee itself votes on who will represent them.
on up the NCBA food chain.

Allied Industries are more than just packers. Tag and equipment companies, pharmaceutical manufacturers, and the like comprise the AIC.

Whether you like the system of "invested" representation or not, it's tough to argue the fact that NCBA has 31,000 members and the outfit wields some pretty significant political influence through its PAC and its lobbying staff. NCBA's 31,000 membership list is an audited, accurate accounting of actual dues-paying members that's current. R-CALF can't say that. Heck, I quit R-CALF two years ago and its still begging me to rejoin and I'd be willing to bet they still use me among their membership numbers.

Rather than argue about the above which can't and won't ever be changed, we should educate ourselves on just how beef checkoff funds are used to invest on the promotion (checkoff) side of the NCBA board.
 
Rhetorical questions, don't we love them.

If you're referring to the retail meat market, beef's share has dropped dramatically while per capita meat consumption has grown. Per capita beef consumption has plummeted.

Analysts everywhere have a great time debating what's behind it all. Some think beef's price relative to competing meats is the culprit. Others believe non-price factors are at play like lifestyle changes related to the medical and heart associations positions on red meat, and the lack of consistent quality.

Poultry and pork have benefitted from beef's drop in consumption. Analysts argue that vertical integration and coordination of the pork and poultry industries have resulted in significant cost reductions that create lower retail prices. Beef production is much more capital-intense than producing pork or poultry, which makes beef and its drop in market share difficult to unravel.

If you remember when Beef was King and commanded the majority of the market it was prior to the AMA announcing that red meat was linked to cardiac issues and obesity. That's when trouble began.

I'm glad you asked because you've nailed exactly why I'm a proponent fo checkoff reform. Seen those horrible ads lately that show chunks of beef floating in rivers of gravy? Instead of looking to place blame, let's reconfigure how we promote our product and how our money is spent.
 

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