Auburn's road back to the national championship game to finish the job next season already was a challenge.
It got a little more challenging Monday.
As if playing away from home at Kansas State, at Georgia and at Alabama wasn't tough enough, it's now official that the K-State game will be played on Thursday night Sept. 18.
Why? Because ESPN said so.
Why does the date matter? Because Thursday nights on the road are where top-10 teams go to die.
Ask Oregon. The No. 3 Ducks were undefeated when they flew into Stanford last season for a Thursday night made-for-TV matchup. They left with their wings and their national title hopes clipped.
Stanford also is in touch with that emotion. Two years ago, the No. 8 Cardinal took an early exit from the national title hunt when they lost on a Thursday night at Washington.
There's something about a weeknight game on the road on ESPN that jazzes up the home crowd and the home underdog. At least one top-10 team has lost on the road on a Thursday or Friday night for at least the last five straight seasons.
Kansas State's already pumping up its people. AD John Currie sent out a letter Monday explaining to his fan base why the school agreed to move the Auburn game from its original Saturday date to a Thursday.
"Bill Snyder Family Stadium will be the focus of the college football world that evening, and the chance to host the reigning SEC Champion on ESPN's Thursday night platform in what will be one of the best non-conference matchups in the country next season is a terrific and unique opportunity for K-State," Currie wrote.
He went into even greater detail.
"First, playing on Thursday (occasionally) as one of only a couple of games nationally provides enormously more exposure for K-State and Manhattan in general rather than being one of several dozen games on Saturday. Schools very similar to K-State, like Virginia Tech and Clemson, have dramatically enhanced their programs' (and school) national brand position over the last 20 years by playing Thursday night games at home almost every year.
"As we enter the College Football Playoff era, strength of schedule will be more important than ever, while our returning stars like Tyler Lockett and Ryan Mueller will have a great chance to earn more national credibility on a wider stage."
In other words, Auburn better be ready because the Tigers, who should be undefeated and ranked in the top 5 when they travel to Manhattan, will be walking into a trap.
Give Jay Jacobs and Gus Malzahn credit for taking on the challenge of playing a true road game, rather than one of those neutral-site classics that have become so popular and lucrative, as the return for Kansas State's visit to Auburn in 2007.
Auburn barely survived to win that game 23-13, and Kansas State is a far better program now since the return of the esteemed Bill Snyder as head coach. Fortunately for Auburn, the Tigers have upgraded themselves.
Fun fact: Since Snyder came back to coach the Wildcats in 2009, their record is remarkably similar to Auburn's. Over the last five years, Auburn is 45-21 overall to K-State's 42-22. K-State is 27-16 in the Big 12 to Auburn's 24-18 SEC record.
Auburn has hit the higher notes, with two SEC championships and one BCS title in that span to one Big 12 title for Kansas State, but this trip promises to be the toughest road test for the Tigers outside the SEC in years.
Not to mention, does anyone remember what happened the last time Auburn played a Thursday night non-conference road game? Tommy Tuberville would prefer to forget. His last Auburn team led West Virginia 17-3 before getting run over 34-17 in 2008.
It's a new day at Auburn, but Thursday hasn't changed. Even for a top-10 football team, it's still a dangerous night.