Brad S said:
Why do we need legislation mandating no feeding of antibiotics? 1) plenty of private label antibiotic free if that's what a consumer wants. 2) beef fed antibiotics don't have a scientifically identifiable trait to indicate so. 3) will competitive meats face the same scrutiny - beef from other countries or alternative species? Pigs and chickens are the real users of sub therapeutic ingestion of antibiotics - must they comply with this royal edict?
Good question. Its what the consumer wanted. Yet if they have no clue as to where it came from its completely pointless! I don't know, but guessing pork and poultry will have to comply also.
Ive got a couple of questions that Id like answered. It got brought up in this thread that the consumer wants to know what farmer it came from, not what country. Yep, the promoter of COOL was against animal or premis ID. There are various reasons why some groups were against that, and its a whole different topic. For the sake of arguement will say we have premis ID. Miss Suzy Brown from Long Island, NY is at her local Walmart (or your favorite super market) and sees the left roast is from farm # 456987 located in Section 5-25-13. The right roast came from farm # 234876 located in Section 6-25-13. I do crop insurance adjusting. I can tell you most farmers cant read leagle discriptions let alone a consumer. Id bet Suzy Brown wouldn't know the difference between Iowa and Nebraska if she was looking on a map. Yet they want to know what farm it came from? Weather its a big long number, or the farmers name etc. I fail to see how having that information is going to be so vital to creating a premium/consumer demand vs. COOL?
Is something like that a marketing tool? Ya. Just like grass fed and hormone free, which is b.s. Every animal has hormones. I read somewhere that a woman on the pill has more injested hormones per body wt. than an animal with implants! Im pretty sure thats what it was saying or something to that effect. My jist is the way stuff gets twisted is anoying. This feed law goes right along with it.
I don't have an issue with direct marketing or niche marketing. I think in that consumer research where the consumer wants to know what farm it came from because they want to buy from ma & pa, not a corperate farm. Not that Im against big operations, just saying thats why I think the consumer want to know what "producer" (The Waltons not Donald Trump farms) it came from not what country. Thus why farmers markets/direct marketing is becoming more popular. Beef Check Off funds paid for this consumer research. Who is the contractor of funds for the Beef Check Off? Why NCBA of course. You don't suppose some of them questions were worded as to make the consumer want to be more in favor of knowing what farm it came from than what country? How many people can have a dog and cat in the house at the same time? You cant have one PAC (lobbyist group) trying to represent the cow/calf, stocker, fedlot and the packer!
Suzy is in that same Walmart. Sees the one roast is from Sam Browns farm. Has a picture of a nice red barn, kids in a swing set, etc. Gives her a warm & fuzzy feeling. The other roast don't have all that marketing stuff. Sam Brown feeds packer owned calf feds imported from Brazil. John's cattle are all born on the ranch etc. Sure Sam is an American farmer with kids etc. Was Sam's operation accually the way that the marketing was depicted to Suzy? Maybe, maybe not. As I said before, I feel the consumer wants to know it came from a farmer thats a "family" farmer. Would COOL make the consumer know her food was comming from a "family farmer"? No absoluetly not. Animal, permis, or farmers name wouldn't do it either. Its just packers line of defense so they don't have to disclose where their beef is being sourced. So once again, why is knowing what farm it came from so more awesome than what country?
COOL could tell the American consumer where it came from. COOL could be a marketing tool as well if it was properly implemented and enforced. When the super markets can put up a sing that says "potential product of USA, Canada, or Mexico", ya the consumer has absoultly no clue as to what they are getting so they don't care. Just like Silvers comments about underware. If you don't know where its sourced its pointless. Im not against exports. As Ive mentioned, yep we could have beef priced out of the American consumers pockets with out exports. Anybody remember what happened to the beef price when they closed the Canidian border due to BSE? Yep the packers had to pony up the prices because they couldn't bring in the imports. Was beef cheaper back then than now, yes. Im no economist, but Id bet if you figured in inflation....might not be much, if any difference. Now if that deep pocketed American consumer wanted to pay a permium for born, raised, & slaughtered USA beef. Plus competition from export markets, that makes more competition (higher prices) for American beef. You going to complain about that? If the consumer wants to buy from somewhere else so be it. The Atkins diet maybe had a wee bit to do with the price spike when the borders were closed, but I doubt very much.
I posted this on Cattle Today, Facebook, etc. A producer from Austrailia commented that they have tighter restrictions that we do. I have no doubt that other countries aren't trying to raise safe, wholesome food too....nobody wants to die. In my orgional post I said Im not against a Canadian burger. The thing is why do we have to comply with this and others don't. We have some countries wanting to export cattle to us with foot and mouth diease. Ya, we really want that! Would COOL curtail this, maybe. Would COOL create premiums....maybe, maybe not. I fail to see where it would hurt the production sector. Ya, a wee more overhead (regulations) on JBS Swift or Walmart. Maybe you guys own stock in them companies and make money off their profit margins? Then I guess it would cost you. I make mine off ranching. Id bet the packers have spent more money fighting COOL than it would of cost to properly implement!
Honestly I don't think this new rule is going to make for a lot of overhead for me anyway....others IDK. Its just the principal. I didn't intend to start a debate on COOL, but so be it. If we have to have a law, that the American consumer wanted to tell us how to feed our animals... then we should have a way to tell the consumer what they are buying followed their stupid rule?! :???: