Sandhusker said:MRJ, " Don't forget those consumers choosing the organic products probably are choosing them as much for the higher quality than for the preceived "safety" of knowing where it comes from and how it was raised......which they CANNOT learn from the COOL label."
MRJ, marketers know that perception is huge in marketing your product. Pay attention to advertisements - they are generally selling an image - a perception moreso than the product. COOL would give US producers a huge angle on a marketable perception.
Tommy said:mj...Sandhusker, how do you think that consumer is going to feel when that "perception" of high quality US beef is not fulfilled? Obviously not all beef is of highest quality........and consumers have been told for so long that it is, that I believe they are going to be darn angry when they see that "Product of USA" label on a package that doesn't meet their standards for quality.
What are they feeling now about perception mj? At least with COOL in stores, they could differenciate what country the bad steak came from. If it came from the USA, producers would be able to find out what the consumer preference was and could change to meet what consumers want. Like it is now, it is all lumped together and no one knows.
What are they feeling now about perception mj? At least with COOL in stores, they could differenciate what country the bad steak came from. If it came from the USA, producers would be able to find out what the consumer preference was and could change to meet what consumers want. Like it is now, it is all lumped together and no one knows
Tommy said:mj...Sandhusker, how do you think that consumer is going to feel when that "perception" of high quality US beef is not fulfilled? Obviously not all beef is of highest quality........and consumers have been told for so long that it is, that I believe they are going to be darn angry when they see that "Product of USA" label on a package that doesn't meet their standards for quality.
What are they feeling now about perception mj? At least with COOL in stores, they could differenciate what country the bad steak came from. If it came from the USA, producers would be able to find out what the consumer preference was and could change to meet what consumers want. Like it is now, it is all lumped together and no one knows.
In the case of you getting sick wouldn't it be better to know where in the US it came from? So that producer would have to change his practices not all those that raise good beef. Do you think it is going to be eazy to get that producer to change his habits when you give him an deniability factor. If you can't prove it was him is he going to change his ways NO. By putting a COUNTRY OF ORIGIN LABEL on with out M"ID" you as a producer are taking on the reputation of every other producer good or bad in the US. Think about the last bad steak you had do you want US consumer to think your beef is the same just because it has Product of USA label on it. :???:If it came from the USA, producers would be able to find out what the consumer preference was and could change to meet what consumers want.
Mike, when you say "COOL offered a near persect solution...." you forget that COOL, as written, PREVENTS identification of the US ranch of origin, so while what you propose sounds great, it it impossible under that law. Just another example of the fraud perpetrated on rancher and consumer alike by COOL!
MRJ
I agree with you Tam, but the NCBA and others got the food service exemption put in when they saw that the COOL law was going to pass. Getting it in stores is a first step in my opinion. When consumers see it in stores, I believe they will ask for it in food service as well
RM: "Miss Tam, the exemption was put into the COOL law to get enough votes to get a bill passed...it's called incremental politics. SH won't admit to it because it blows his "food service" argument and as you seem to be an SH clone(using all his same red herrings), I don't expect you to admit to it either."
Econ101 said:Most of the risk getting bad beef is in the processing stage. Why are we only talking about COOL here? We need a regulatory agency that has the nuts to enforce standards, not one who just likes to sweep under the rug. COOL would help consumer differentiate between how well a country's regulators do their jobs. It is just another check and balance to industry power over regulators. It should not hurt ANY producer country that does its job well.
Robert Mac: "Go try to blow your R-CALF hatred smoke up someone else's butt, Mr. Federal Government worker!!!!!"
RM: "Why are Tyson and Cargill not labeling Canadian beef as such, if it is so good????? Would be a big profit center for them!!!!!"
RM: "Do you think the PSA is a flawed law?????"
SH said:First off, I don't work for the Federal Government you moron, I work for the Department of Game, Fish, and Parks...
SH said:If the "M"COOL listening sessions are any indication, it is probably due to the expenses of segregation. If they could guarantee enough Canadian cattle to designate certain shifts to those cattle and assure proper labeling, they probably would.
SH said:I think the law is outdated and needs to reflect legitimate concerns rather than "PERCEIVED" concerns.
:???: :? :???: :? :???:RM said:And that same COOL law is working for fish with no problems...is the problem with beef or the beef packers?????
And some states...like the state of Mississippi...have COOL laws NOW THAT ARE WORKING!!!!!!