Sandhusker
Well-known member
Jim McAdams of NCBA,"...The beef industry lost 50 percent of its market from 1977 to 1997, he said. Then it realized it needed to produce what the consumer wanted. Since 1997, demand has increased 25 percent.
Today's hot debate is how to get the Japanese market back open. It
wants 100 percent testing for bovine spongiform ecephalopathy.
"Let's give it to them," McAdams said. "It's all about how we look at
things and how we work through them." Cattle producers must adapt and change in order to benefit, he said."
Maybe some of you NCBA boys (and you know who I'm talking to) need to tell Jim about the folly of testing when you won't find anything or the concept of false advertising.... :wink:
Today's hot debate is how to get the Japanese market back open. It
wants 100 percent testing for bovine spongiform ecephalopathy.
"Let's give it to them," McAdams said. "It's all about how we look at
things and how we work through them." Cattle producers must adapt and change in order to benefit, he said."
Maybe some of you NCBA boys (and you know who I'm talking to) need to tell Jim about the folly of testing when you won't find anything or the concept of false advertising.... :wink: